Websites for personal trainers that turn visitors into clients
Built around how people choose a trainer or gym: they want to see who you are, what it costs and how to start without any pressure.
What trainers and gyms actually need from a website
Not a template: a site built around your story, your packages and local search.
Free intro session enquiries
A short form and click-to-call on every page, so a curious visitor can take the first step in a minute.
Your story and qualifications
A strong about section with your background, qualifications and insurance, so people trust who they are signing up with.
Packages and prices
Sessions, memberships and packages laid out clearly, in one place that you can update yourself.
Class timetable
A timetable that is easy to read on a phone and easy for you to change.
Results and gallery
Photos of your space and, with consent, client progress, so visitors can picture themselves training with you.
‘Personal trainer near me’ visibility
Google Business Profile setup and local search structure, so people nearby find you first.
Platform costs at a glance
Fixed build price, an optional monthly care plan, and hosting handled for you, whichever platform you pick.
RECOMMENDED FOR MOST TRAINERS AND GYMSWordPress
Build cost
£1,295
one-time · fixed price
Ongoing costHosting & Care from £19/mo
Hosted bySitemate Studio
Turnaround2-4 weeks
Best for growing trainers and gyms that want a blog and pages to rank locally.
Wix
Build cost
£650
one-time · fixed price
Ongoing costNo Sitemate Care Plan
Hosted byWix (own subscription)
Turnaround1-2 weeks
Best for solo trainers who want the fastest, lowest-cost launch with simple booking.
Webflow
Build cost
£850
one-time · fixed price
Ongoing costNo Sitemate Care Plan
Hosted byWebflow (own subscription)
Turnaround2-3 weeks
Best for studios that want a bold, energetic brand.
Custom Development
Build cost
£1,795
one-time · fixed price for a Standard Build
Ongoing costHosting & Care from £29/mo
Hosted bySitemate Studio
Turnaround4-8 weeks
Best for gyms and multi-site studios needing memberships, class booking or app integrations.
Simple comparison
WordPress
Wix
Webflow
Custom Development
Build cost
£1,295
£650
£850
£1,795
Ongoing cost
Hosting & Care from £19/mo
No Sitemate Care Plan
No Sitemate Care Plan
Hosting & Care from £29/mo
Hosted by
Sitemate Studio
Wix (own subscription)
Webflow (own subscription)
Sitemate Studio
Turnaround
2-4 weeks
1-2 weeks
2-3 weeks
4-8 weeks
FIND YOUR PLATFORM
Answer 3 quick questions
We’ll recommend the right platform for your training business.
Where is your business today?
...or browse the quick guide
A quick guide based on where your training business is today.
Just starting out, solo trainer
WixFastest to launch, easiest to edit yourself, lowest upfront cost.
Established, a growing client list
WordPressA content engine for local SEO, so you can rank for the area and your specialisms.
Want a stand-out brand
WebflowA bold, energetic look that template-based competitors can't easily match.
A gym, studio or several sites
Custom DevelopmentBespoke memberships, class booking or app integrations built around how you work.
Common questions from trainers and gyms
Which platform should I pick for my training business or gym?
If you're just starting out, Wix gets you live fastest at the lowest cost. Established trainers and gyms that want to rank locally over time usually do best on WordPress. If you want a distinctive brand, Webflow. For gyms and studios needing memberships or class booking, Custom Development.
How fast can my site go live?
Wix builds typically launch in one to two weeks, Webflow in two to three weeks, and WordPress in two to four weeks. Custom Development typically takes four to eight weeks, and we'll give you a clear timeline with your quote.
Will my site actually rank for ‘personal trainer near me’?
Every build includes Google Business Profile setup, local listing structure and on-page SEO fundamentals. Ranking also depends on reviews and ongoing content, our Local SEO service and Care plans help with that over time.
Can people book a free intro session online?
Intro session enquiries go straight to your inbox or phone. Online class and session booking depends on the platform you choose, and we will explain what each can do before you decide.
Can I update my timetable and prices myself?
Yes. Timetables, packages and prices are simple to edit, so a new class or price change goes live without waiting on anyone.
Can I show client results?
Yes, with the client’s consent. We can add a results section for photos and stories. You supply the content and make sure you have permission to use it.
What if I outgrow my platform later?
Many trainers and gyms start on Wix or WordPress and move to a custom build as the business grows. We can migrate your content and SEO history when the time comes.
Ready for a website that fills your client list?
Tell us about your training business or gym and we'll recommend the right platform, no pressure, no jargon.
Get a free quote